About Empire
Empire Strength Co. is a coach-led group training gym in Orange NSW, helping everyday people become stronger, fitter and more confident.
More than a place to work out, Empire is a welcoming community where you can train at your level, build confidence and genuinely enjoy showing up.
However you’re starting, you belong here.
OUR STORY
EMPIRE STARTED WITH A SIMPLE IDEA – TO DO GYM DIFFERENTLY.
Like many people who enter the fitness industry, I became a personal trainer because I genuinely wanted to help others.
But the more time I spent in the industry and the more gyms I experienced while travelling; the more I noticed something was often missing: genuine support for the people walking through the door.
I wanted to create something different.
A place where people felt supported from their very first enquiry. Where they could walk into a gym and feel welcomed rather than intimidated. Where coaches knew their members, confidence could grow and training became something people actually enjoyed.
I wanted Empire to give people the knowledge, skills and confidence to become stronger…not just in the gym, but in everyday life.
Most importantly, I wanted to build an Empire of strong men and women who believed in themselves and what they could achieve.
And that’s how Empire Strength Co. was born.
Sam ~ Founder, Empire Strength Co.
OUR MISSION
Our mission is to coach, educate, inspire and motivate everyday people to achieve healthy, sustainable results within a supportive environment.
We believe training should improve more than your physical strength. It should build confidence, support your wellbeing and create positive habits that carry into everyday life.
MEET THE EMPIRE TEAM
Our coaches are at the heart of the Empire experience.
Every member of our team brings their own knowledge, experience and personality to the gym, but we share the same commitment: to provide attentive, supportive and high-quality coaching to every person who walks through our doors.
At Empire, coaching is about more than running a great session.
Our team is here to teach, encourage, challenge and support you — helping you train safely, build confidence and continue progressing.
We each bring something different to the floor, but we share the same goal: to help you become the best version of yourself – in the gym and beyond.
You’ll get to know us pretty quickly…..after all, we’re the ones counting your reps, celebrating your PBs and occasionally convincing you that you definitely have one more in you.
COMMUNITY AT OUR CORE
Empire is a place where people know your name, encourage your progress and celebrate your wins, both inside and outside the gym.
Our community includes people of different ages, backgrounds, abilities and goals. You don’t need to be the strongest or fittest person in the room. You simply need to be willing to begin.
THIS IS EMPIRE…
A place to train with purpose, become stronger, build genuine connections and feel part of something bigger.
ARE YOU READY TO EXPERIENCE EMPIRE?



